SSJ- A Dreams means nothing if you leave it on a pillow.

There will always be ups and downs when chasing your dreams and goals. We refuse to let anyone or anything discourage us. When you wear UpNow your not just wearing regular clothes. You’re making a statement. Your letting everyone around you know your on a different journey, you go against the grain, and your forever grinding. one that demands discipline, sacrifice, and vision. You push past doubt and you stay grinding when others would have given up. UpNow represents the mindset of rising above your circumstances, your setbacks, and your fears. It’s a reminder that progress isn’t always easy, but it’s always worth it.

Wear it with pride. Wear it with purpose. Because when you stay dedicated long enough, when you put in the work that no one sees, the moment finally comes when you can look back at everything you’ve overcome and proudly say UpNow!